Strategy · Product · Growth

I turn complex problems into clear products, systems, and stories.

I work across product strategy, medtech, growth systems, research, operations, and AI-assisted product development, with an emphasis on turning ambiguity into something useful and executable.

San Francisco, CAGrowth & Strategy Fellow at CPIMBA · Santa Clara University · 2026
Live product · Current workCPI Foresight
Clinical Product InsightsGrowth, product, medtech strategy
RokuBenefits operations
U.S. Air ForceAircraft maintenance operations
Santa Clara UniversityMBA

Selected work

Products and systems built around real problems.

Live products open the real experience. Private systems stay clearly labeled, and selected artifacts show the thinking behind the work.

200+target medtech companies researched
~30leads moved into outreach activity
~30Clinical Adoption Snapshot completions
3,800+employees supported at Roku
Live product

Product strategy · Medtech intelligence

CPI Foresight

A medtech intelligence platform connecting live market signals, source evidence, historical context, and CPI's clinical-adoption lens so teams can understand what changed, why it matters, and what to watch next.

Role: Product direction, UX, positioning, AI-assisted development, QA
Built from: MedScan lead intelligence engine
Focus: Evidence before interpretation, then judgment
Open live product ↗
Open live tool ↗
Live tool

Clinical Adoption Snapshot ↗

A short assessment that makes CPI expertise useful before a sales conversation and routes users toward deeper evaluation.

Open live site ↗
Live site

AfterNest ↗

A digital experience for a team concept focused on helping people navigate the transition home after hospitalization.

Case study artifactGravitrexFrom garage prototype to pilot-ready beta. Interview synthesis, writing, visual direction, and campaign development.
Case study

Gravitrex

Interview-driven storytelling translating clinical work into a clear business narrative about workflow, product decisions, and pilot momentum.

Decision supportAdoption Readiness ReportingA reporting system built to surface the most important gap, decision blocker, and next step quickly.
Report system

Adoption Readiness Reporting

Information design that makes the answer visible instead of burying it inside a long assessment report.

Private internal system

MedScan

AI-assisted medtech prospecting used to identify, research, rank, and manage targeted companies. Kept private because it contains internal workflows and prospect data.

Live product

Cue ↗

A working film recommendation product using public Letterboxd activity and TMDB metadata.

Open Cue ↗
Concept prototype

LifeXP

An interactive prototype exploring quests, XP, goals, and avatar progression for real-world habits.

Campaigns & communications

Strategy translated into market-facing work.

Research, interviews, launches, and product insight turned into connected communication systems instead of isolated posts.

386 views · 18 likes

Repurposed a clinical engineering interview into a more timely LinkedIn video and supporting copy.

50% newsletter open rate

Connected the Gravitrex story across case study, newsletter, LinkedIn, and campaign assets.

Selected LinkedIn work

Surgical technology, workflow, FDA and adoption, founder interviews, case studies, and product storytelling.

View LinkedIn ↗

Experience

Operations, service, business, and product work.

2026 - Present

Clinical Product Insights

Growth & Strategy Fellow. Product direction, medtech intelligence, lead generation, assessments, GTM, case studies, and campaigns.

2024 - 2026

Santa Clara University

MBA with a marketing focus.

2022 - 2023

Roku

Compensation & Benefits Intern supporting benefits operations and employee communications for 3,800+ employees.

2021 - 2024

U.S. Department of Veterans Affairs

Veteran Benefits Liaison supporting student veterans with benefits, records, scheduling, and outreach.

2016 - 2020

U.S. Air Force

Aircraft maintenance and equipment support in high-accountability F-15 operations.

About

I am most useful where the problem is still a little messy.

I started in aircraft maintenance, then worked with student veterans, supported benefits operations at Roku, and moved into business school and medtech product work.

The through-line is consistent: understand the real problem, create enough structure to move, coordinate across different perspectives, and make the output useful to the person who has to act on it.

Product judgmentResearch & synthesisGrowth & GTMBusiness storytellingAI-assisted buildingOperational discipline

Resume

Two versions for different roles.

Both full resumes are built directly into the portfolio so they open without a broken file link.

Contact

Interested in work where thinking and execution stay close together.

Resume